Shortcuts You Can’t Take

Mon, 16 Dec 2013 10:50:00 +0000

Last month Sage approached me asking if I could write an article on marketing for their small business community.

To narrow the context a bit, I concentrated on marketing websites. The outcome of which I’m really pleased with. The short post offers an insight into my past 5 years of researching, designing, building and iterating marketing websites for clients. What works / what doesn’t; all brought to life with three tiny case studies from a few of my longstanding clients.

Bootstrapping vs. Barry

Thu, 18 Jul 2013 20:23:00 +0000

A few months ago I was asked by Sage to be one of their business experts. Thinking that sounded a bit like something from The Office, I asked what the role would involve.

The team explained that I’d be rolling my sleeves up and helping the business community by sharing my understanding of the web, design, marketing and business in general. I welcomed the opportunity.

Last week they published my first post:

“How Barry raised investment, risked everything and faced bankruptcy before turning his company into a multi-million pound operation…”

Sage on Afroleft

Shortcuts You Can’t Take

Bootstrapping vs. Barry